Watauga County, North Carolina Housing Market

In Watauga County, North Carolina, the median home value is $358,900, with a median monthly rent of $1,127. This places Watauga County at #389 nationally out of 3134 counties by median home value, and #12 within North Carolina.

Median Home Value $358,900
Median Rent $1,127/mo
Owner Occupancy 62.1%
Price/Rent Ratio 26.5

📈 Price Trend (2017 → 2024)

📊 Recent Market Momentum (FHFA HPI)

FHFA House Price Index — All-Transactions, Annual (2000 = 100) · Latest: 2025

💡 Year-over-Year Trend: Home prices in Watauga County rose +3.0% year-over-year as of 2025. (Source: FHFA)

📍 Economic Snapshot

💼

Employment & Wages

18,590
jobs (private sector)
  • Avg weekly wage: $918
  • Establishments: 1,852
  • BLS QCEW, 2025
🏗️

Housing Supply

536
new units authorized (2025)
  • Single-family: 238
  • Multi-family: 298
  • U.S. Census Bureau, Building Permits Survey
🚚

Migration Patterns

+1479
net migration (filers, 2021-2022)
  • Inflow: 17,532 (avg $93,446)
  • Outflow: 16,053 (avg $92,888)
  • IRS Statistics of Income

📍 Sub-Market Activity

Top 2 active ZIP codes in Watauga County · Latest: 2025

# ZIP Code HPI YoY Change Latest Year
1 28692 269.7 +15.31% 2025
2 28607 291.1 +7.54% 2025

Source: FHFA HPI for Five-Digit ZIP Codes (All-Transactions Index, 2000 = 100).
This product uses FHFA Data but is neither endorsed nor certified by FHFA.

How Watauga County Compares

MetricWatauga CountyNorth Carolina AverageU.S. Average
Median Home Value $358,900 $235,312 $227,706
Median Gross Rent $1,127 $976 $968
Owner Occupancy Rate 62.1% 71.8% 73.3%
Price/Rent Ratio 26.5 19.8 18.7

Market Analysis

The median home value in Watauga County is 52.5% above the North Carolina state average and 57.6% above the U.S. national average. The median rent of $1,127/month is 15.5% above the state average.

With a price-to-rent ratio of 26.5, Watauga County is a strongly rent-favored market. Home prices are high relative to rents, meaning renting is typically far cheaper than owning in the near term.

Watauga County has an owner-occupancy rate of 62.1%, compared to 71.8% in North Carolina and 73.3% nationally. This indicates a more renter-heavy market than the U.S. average.

Similar Counties by Home Value

CountyStateMedian Home ValueMedian Rent
Wright County Minnesota $358,900 $1,288
Sanders County Montana $359,000 $820
Henrico County Virginia $359,200 $1,541
Whitman County Washington $359,600 $1,049
Owyhee County Idaho $359,800 $821

Other Counties in North Carolina

CountyMedian Home ValueMedian RentOwner Occ.
Cabarrus County $354,800 $1,414 71.2%
Henderson County $351,400 $1,187 75.0%
Moore County $351,400 $1,254 76.4%
Brunswick County $349,800 $1,351 84.6%
Transylvania County $373,600 $967 74.7%

Data Source: U.S. Census Bureau, American Community Survey (ACS) 2024 5-Year Estimates (2017–2024). Variables: B25077 (Median Home Value), B25064 (Median Gross Rent), B25003 (Tenure). Data collected on 2026-10-14. The price-to-rent ratio is calculated as Median Home Value ÷ (Median Monthly Rent × 12).